Marika Tiggemann and Hayley K. Dohnt in their article "Body
Image Concerns in Young Girls: The Role of Peers and
Media Prior to Adolescence." state that media is an
important way to spreading socio-cultural ideas to
adolescents.A sample of 128 were recruited after 4 years of
schooling, they were individually asked about their aspects
of
body image and what they knew about dieting. After the
questions were over and the results were reviewed they
found that by the age of 6 most of the girls wished to have a
thinner body.They also found that peer and media influences
played a major role in them feeling this way; watching TV
shows and reading magazines that were appearance
focused played a role as well. The study highlights that girl
5-8 already live in a culture where peer and media already
influence that thin idea.Body image dissatisfaction is known
as a pervasive problem experienced by a large proportion of
society.Although initial research targeted
adolescence as the age of onset for body dissatisfaction,a
growing research consensus has now established that
preadolescent girls ( age 8–11 years) are also dissatisfied
with their bodies and wish to be thinner.By the age of 6 many
girls both desire a thinner ideal body and are aware of dieting as a
means to achieve this.Socio-cultural models are regarded as
providing the most theoretically sound explanation for the
development of body dissatisfaction and dieting behaviour in
women and adolescent girls.These models are promoting
the
ideal that being thin is what it takes to be seen as beautiful in
the eye of society.This thin ideal is transmitted and
reinforced
through a number of different socio-cultural mechanisms,
primarily parents, peers and the media.Finding the ‘roots’ of
body image concern is crucial for the prevention and
treatment of both eating disorders and depression.In
contrast, peers and themedia have receivedmuch less
research attention. However, these influences are very likely
to be present in the socio-cultural environment of even quite young girls.Young girls may engage in conversations with
their friends about pop stars or models, thereby reinforcing
media-presented societal messages of the thin idea.
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